Weveel

The Influencer Initiative: Boss Baby Brody

Created a style guide to support Boss Baby Brody’s exclusive product line with The Influencer Initiative and reflect Boss Baby Brody’s authentic, inclusive and sassy style. The style guide included custom illustrations of kids and items, patterns, type treatments and a branded color palette. Brainstormed over 20 product concepts and developed & designed 11 products for the Boss Baby Brody product line.

The Influencer Initiative is inspiring change, one influencer at a time with kid focus product that donates 10% of the profits to a qualified non-profit organization. Find the products here and learn more about The Influencer Initiative

Role: Product Developer, Designer & Illustrator
Featured Press: EXTRA & PEOPLE.com